As we learned yesterday, you must have a Facebook Marketing Plan in place. Any business owner knows that you need to set goals and prepare an action plan. Today’s Facebook Marketing Strategies come from top Social Media Experts. 1. Give People a Reason To Become A Fan Some people use a reveal tab on their landing pages where people have to click like before they can see what is under the tab. I want people to become a Fan because I am creating educational content and I am a problem solver for them. I want them to see me as an Expert in my field. You can also offer a coupon, training or an incentive for them to become a fan of your page. This will increase your fan conversion rate.
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